Meet The Founders


Ed Samane

President and Co-CEO

Ed Samane is a serial entrepreneur, recognized for planning, launching, and growing successful businesses and franchises nationally. His background includes sales, marketing, customer service management, operations, business development, and project management. Ed is a powerful strategist who is able to map creative business visions, build and inspire cohesive teams, and transform and empower organizations with tools, technologies, and training, to achieve a company’s overall objectives. He is a dynamic leader, a life-long learner, and a passionate advocate for the power of a positive mindset.


William Bill Loftus

William Loftus

Chairman and Co-CEO

William, “Bill,” has thirty-plus years of experience in the executive management and operations of advanced software solution providers and is a nationally recognized author, technologist, and entrepreneur. He built three Inc. 500 companies, sold two, and helped lead the third company public. Bill also led programs worth over $1.2 billion in revenue, served as an innovation leader, and supported mergers and acquisitions for Accenture. He continues to be an active investor in and advocate for startup ventures.